Optimal Price Calculation: AI for Logistics
“This AI-based pricing system has transformed the way we work. We can now generate competitive offers much faster and with greater confidence. It has simplified our sales process and directly contributed to an increase in successful deals.”
Challenge
In an increasingly competitive market, offering the right price at the right time is critical to success. Traditionally, "spot" pricing relies on a mix of deterministic rules and the intuition and experience of salespeople, making it inconsistent and time-consuming. There was a clear need for a smarter, AI-based, and data-driven approach that could enhance decision-making and improve sales outcomes.
The logistics industry is evolving rapidly and facing increasing competition. In this landscape, the ability to deliver fast, personalized quotations becomes a key differentiator, driving both efficiency and customer satisfaction.
Our AI Solution
We developed an AI-powered pricing system to recommend the optimal quotation for each customer, based on real-time market analysis and historical data. The system blends analytical precision with business context, helping sales teams propose competitive prices that maximize profitability while maintaining agility.
Results
The implementation of the AI pricing solution for this logistics and transportation player led to:
30% reduction in time spent creating offers
8% increase in winning offers
Significant support and simplification of the sales team’s workflow
This enabled the organization to operate more efficiently and respond to market dynamics with greater speed and accuracy.
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